Category: Private Market Challenges
Technology has had a profound impact on financial services in the US. New payment methods enabled the growth of e-commerce, peer-to-peer lending redefined personal loan markets, and Robo-advisors changed the face of wealth management.
When we started iownit 3 years ago, my co-founder and I had a simple vision we both agreed on – private securities markets were ripe for a technology-driven evolution. What are private securities? Broadly speaking these are investments in private companies or funds that are not registered with the SEC
For private security investments to become a more transparent and utilized asset class, it has to be possible to access opportunities, manage them and, if necessary seek liquidity. This could be done on an exchange that supports multiple asset classes and allows for a diverse set of investors to transact with each other.
We are told that investing involves the risk of loss and that the safest way to keep your earned money is to simply keep it in the bank (or other low-risk alternatives). What is it about investing that draws people in and helps them plan for the future?